5 Questions You Should Ask Your Digital Marketing Agency!
Do you know if the people you trust with your business's marketing are experts in their field? Or are they just fast-talking imitators trying to dazzle you with jargon?
Questions are the difference between success and failure. If you want your marketing strategy to be successful, ask yourself and your agency these questions.
Why Twitter Will Not Release Inactive Usernames to Active Users
When Twitter was established in 2006, all the great usernames weren’t taken, but a few years later, the older generation took the majority of desirable usernames, e.g. @JohnJones, and appeared to abandon Twitter, leaving accounts untouched for over a decade. And well, the debate is getting fierce…
Instagram hashtags: In-post VS In-comments
There is a great deal of debate over whether it is better to use hashtags in your original instagram post, or to include them in the comments. We look at the pros and cons of each.
Psychology in marketing: Confirmation Bias
Confirmation bias is the effect where our mind searches for, interprets, favours, and recalls information that confirms or strengthens beliefs that we already have.
Five ways you'll ruin your Google Ads campaign!
We know that engagement drops quickly if your website is not shown on the first page of results, and the best way to guarantee you will be seen right at the top of the search engine is to purchase real estate on the front page as part of the Google Ads campaign.
Google Ads (AdWords) account hit a plateau? Here's what to do.
Sometimes Google Ads accounts can just hit a plateau and that's perfectly normal. Here are some top tips and tricks you can try if you’re campaign has hit a plateau!